ABOUT
Bella Ikeme is an accomplished expert in brand strategy and growth with over 14 years of experience in designing and executing brand strategy, growth strategy, and market penetration projects for African and global brands. Her expertise has been focused on impact-driven entities seeking expansion into and across Africa, as they embark and optimise their ESG journeys.
As CEO of CRL Africa and Editor-in-Chief of ASPIRE Luxury Magazine, she has led and worked with cross-regional teams on multi-million dollar marketing projects across various industries, including professional services, not-for-profit, development, technology, FMCG, agroprocessing, real estate, hospitality and leisure, luxury, and retail.
She is frequently invited to consult and provide expert contributions on market research, business and brand strategy, risk assessment, and stakeholder management for African and global brands. Bella also serves as an advisory board member and mentor for a number of PanAfrican startups and not-for-profit organisations, leading to the high performance of these entities operating at the intersection of ESG and business growth.